SlapFive Customer Marketing & Advocacy Software
Manage customer content, references, advocacy, referrals, and lifecycle marketing within Salesforce.
SlapFivePaid
Base
by Base LTDSalesforcePaid
Manage customer advocacy, references, and lifecycle outreach inside Salesforce.
PRICINGPaid
DEPLOYMENTCloud
CATEGORYMarketing
UPDATED ON MARKETPLACE
What it does
Base manages customer references, evidence, advocacy activities, and engagement in Salesforce. It matches references and evidence content to sales opportunities, supports advocacy nominations and self-nomination, and records the influence of references, case studies, and evidence on closed-won deals. The integration supports customer outreach across lifecycle touchpoints, including retention, upsell, cross-sell, and expansion campaigns.
Key capabilities
from the Salesforce AppExchange listingReference matching
Matches customer references and evidence content to sales opportunities.
Evidence database
Stores, updates, and scores reference and evidence records in Salesforce.
Advocate capture
Supports advocacy and reference capture from accounts and contacts.
Reference nominations
Allows sales and CSMs to nominate references and advocates in Salesforce.
Advocacy outreach
Automates customer outreach and self-nomination for advocacy requests.
Influence measurement
Measures the influence of references, case studies, and evidence on closed-won deals.
Lifecycle campaigns
Triggers retention, upsell, cross-sell, and expansion campaigns for users and accounts.
Referral lead generation
Generates leads from colleague referrals and measures closing.
Who it's for
Sales teams and CSMs.
How it compares
Base manages references, evidence, advocacy activities, lifecycle outreach, and referral lead generation within Salesforce. SlapFive combines customer content, references, advocacy, referrals, and lifecycle marketing in one platform, while Reference Management for Salesforce focuses on customer engagement, learning, adoption, feedback, and advocacy. Champion provides customer advocacy and reference programs with AI-based reference matching, and RO Innovation provides a central library of reference contacts and content.
| Name | Pricing | Deployment | Updated |
|---|---|---|---|
| this plugin | Paid | Cloud | |
| SlapFive Customer Marketing & Advocacy Software | Paid | Cloud | |
| Reference Management for Salesforce | Paid | Cloud | |
| Champion - Customer Marketing & Customer References | Freemium | Cloud |
In the catalog
1,106 plugins in Salesforce Platform · Marketing
Price distribution: 265 free, 166 freemium, 675 paid
Pricing & deployment
Platform
Salesforce
Product
Salesforce Platform
Deployment
Cloud
Pricing
Paid
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What the vendor says
«Customer Marketing & Advocacy at scale, made easy. Base empowers customer/user outreach cross-channel, to uncover and activate advocacy, adoption, and growth opportunities. Companies can streamline their reference and case study collection and utilization with this integration to create one source of truth for …»