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EALink Secure Data Access
by Embel Assist, Inc.SalesforcePaid
Accesses external databases from Salesforce Marketing Cloud for audience selection and journey or automation workflows.
PRICINGPaid
DEPLOYMENTCloud
CATEGORYData and integration
UPDATED ON MARKETPLACENot published
What it does
Provides on-demand access to on-premises and cloud databases, including applications with database backends, from Salesforce Marketing Cloud. Marketing analysts can process external data within the platform and retrieve the data needed for a journey or automation instead of uploading batch files or sensitive data. Data transmission uses encrypted private channels, and data is not replicated during transfer.
Key capabilities
from the Salesforce AppExchange listingExternal database access
Connects Salesforce Marketing Cloud with multiple on-premises or cloud database platforms, including applications with database backends.
In-database processing
Supports processing external data within Salesforce Marketing Cloud to identify a target audience.
Encrypted data transfer
Transmits data over encrypted private channels without replicating it during transfer to Salesforce Marketing Cloud.
Use cases
- Selecting a target population for a specific journey.
- Selecting a target population for a marketing automation.
Who it's for
Campaign and marketing analysts.
In the catalog
6 plugins in Marketing Cloud · Data and integration
Price distribution: 6 paid
Pricing & deployment
Platform
Salesforce
Product
Marketing Cloud
Deployment
Cloud
Pricing
Paid
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What the vendor says
«EALink is a proprietary application designed and built to extend the functionality of Salesforce Marketing Cloud by providing integrated and on-demand access to external data sources to help your campaign and marketing analysts create their target population for a specific journey or automation.»